Why Africa's Big 7
is your ultimate sourcing and networking tool

As Africa's Big 7, we boast an extensive global exhibitor network, strategically curated to ensure that buyers have access to a diverse array of high-value and innovative products.

Our platform serves as a gateway for discovering the latest trends and understanding consumer demand dynamics, equipping industry professionals with the knowledge and insights needed to make informed business decisions. With exhibitors from around the world, attendees can explore an unparalleled spectrum of offerings, fostering meaningful connections and driving growth within the food and beverage industry.

What makes Africa’s Big 7
the perfect platform for you?

Here's what to expect at the 21st edition of the event and why Africa's Big 7 is your ultimate sourcing and networking tool:

Build valuable connections

and foster strong relationships with F&B industry leaders, government associations, and top brands.

Enhance your knowledge,

grow your business, and master new skills in our food and beverage retail workshops.

Access a diverse selection

of F&B retail-ready products and solutions in one place, courtesy of 200+ exhibitors gathered under one roof.

Back top chefs

Back top chefs, empower the next generation. Witness a showcase of top African Chefs with our features: Game of Chefs, National Burger & Global Pizza Challenge.

Amplify your experience

Discover the power of Southern Africa’s enterprise-markets at the SAITEX! For over 29 years, SAITEX has been the gateway to unlocking the potential of inbound and outbound trade opportunities in the region.


to the Hotel & Hospitality Expo Africa: Now in its 7th iteration, this event delivers essential content, top-tier products tailored to the needs of the dynamic hospitality and hotel sectors.

Africa’s Big 7:
where food & beverage retail business
takes center stage

Celebrating its 21st edition, Africa's Big 7 continues to be THE retail-ready food and beverage trade event in Africa. Our event brings together a global lineup of exhibitors, food and beverage communities, and industry leaders. It's a prime hub for sourcing, trendspotting, and connecting with top trade buyers and influencers. Our 2024 edition will set a new benchmark, showcasing the potential to transform the food and beverage landscape in this dynamic region and beyond.




Monday to Wednesday
11 - 13 June 2024

Revealing the 2024 participants set to captivate
the audience with their innovations

Discover the market potential for the events running alongside Africa’s Big 7

  • South Africa’s hospitality market is worth $1.30 Billion.
  • EXPECTED GROWTH​: $1,61B​n in 2028 with a CAGR 4,43%
  • SUB-SAHARAN AFRICA: 47,750​ Rooms in 307 hotels

Africa’s Big 7 2024 Advisory Board

Cosmas Mamhunze

Regional Portfolio Manager [South Africa+ Mozambique + Zambia]USAID ATI Southern Africa Buy-in Activity

Ceri Coxon

Head of Customer ExperienceWoolworths South Africa

Leanne Fraser

Product Development Executive Famous Brands

Participating at the show has added value through brand visibility and raised awareness amongst potential new customers. It was a good opportunity to showcase what we do, network with potential customers, generate sales leads, do market research, and gain valuable industry insights.

Wayne Keating
Sales & Marketing Manager, Red Star Wholesale Catering Services – Exhibitor