SECURE NEW CLIENTS AND DISTRIBUTORS
AT AFRICA’S LARGEST FOOD & BEVERAGE RETAIL TRADE SHOW
WHY EXHIBIT
Africa’s Big 7 gives you direct access to buyers across the continent. Visitors attend from more than 65 countries to source their latest products, find new partners and conclude export and import deals. New legislation and funding is announced through the conference and this makes Africa’s Big 7 a must attend event for all professionals in the food & beverage industry.
MEET THOUSANDS OF HIGH QUALITY ATTENDEES
7,000+
Attendees
62.4%
Buyer/Decision Makers
25.2%
Influencers in decisions
$152m
Total budget responsibility
WHO EXHIBITS
Suppliers to the African F&B industry use Africa’s Big 7 as a launchpad for new products, to sell and promote to key decision makers and buyers and to build long-lasting relationships and structure import and export deals. The exhibition spans the entire sector and presents an incredible variety of products and services, including:
BEVERAGES
Alcoholic Drinks
Health / Energy Drinks
Soft Drinks / Juices
Tea / Coffee / Other
FOOD
Bakery Products
Bulk/ Commodity Ingredients
Canned / Dried Foods
Cereals / Grains / Flours
Fish / Seafood
Frozen / Chilled Foods
Fruit / Vegetables
Meat / Poultry (Inc. Halal)
Milk / Dairy Products
Oils / Fats
Sauces / Condiments
Snacks / Desserts
Specialty Foods
Sweets / Confectionery
TECHNOLOGY SOLUTIONS
IT / Software Solutions
Kitchen Equipment
Packaging Machinery/ Materials
Processing Machinery/ Equipment
Refrigeration / Air-Con Technology
Retail Technology
Storage / Warehousing
Transport / Logistics/ Cold-Chain
REASONS TO EXHIBIT IN 2020
BUYERS AND DECISION MAKERS FROM LEADING BRANDS ATTEND AFRICA’S BIG 7
IMPORTERS, AGENTS, DISTRIBUTORS
Cab Foods | Diplomat Distributors | Famous Brands | Fortuna Foods | Keep It Frozen Africa | Lusitania | M&L | Natela | Patleys | Rialto | Rieses Food Imports | Tacoma Foods
FOOD RETAILERS
SUPERMARKETS, CONVENIENCE STORES, FORECOURT STORES, SPAZA SHOPS
AVI Ltd | Cambridge Food | Checkers | Express | Family | Hungry Lion | Hyper | Jumbo Cash & Carry | Kwikspar | Liquor | LiquorShop | Makro| Megasave | Mini Market | Minimark | OK Foods | OK Grocer | Pick n Pay Supermarket | Rhino Cash & Carry | Shoprite | Spar | Superspar | The Fruitspot | Woolworths Food | Roots| D B Cash & Carry
HOTELS, BUSH LODGES, GUESTHOUSES
Hyatt Regency | City Lodge Group | Days Inn | Hilton | Legacy Hotels and Resorts | Mercure Accord | Protea Group | Sheraton Group | Sun International Group | Three Cities | Tsogo Sun | Radisson Hotel Group
FOOD & DRINK PRODUCT MANUFACTURERS
Clover SA | Rhodes Food Group | First SA Foods | FoodCorp | Kellogg’s SA | Bidfood Southern Africa| Nestle | Parmalat SA | Pioneer Foods | Premier Foods | Rainbow | South African Breweries | Tiger Brands| RCL Foods | Tongaat Hulett | KWV | Creative Flavors International | Bowler Beverage Company Ltd | Nampak Rigids
FOODSERVICE AND CATERING SERVICES
Uber Eats | UCOOK | Famous Brands | Yum | In2Food | Pauli’s Food Co | Rocomamas | Spar Group | Ocean Basket | Liquid Chefs | Tiger Brands | Baltimore | Bimbo’s | Black Steer | Brazilian Café | Debonairs Pizza | Fishaways | House of Coffees | John Dory’s Fish and Grill | KEG | KFC | Maxi’s | McDonald’s | McGinty’s | Mugg & Bean | Pannarotis Pizza | Saddles | Scooters Pizza | Spur Steak Ranch | St Elmo’s | Steers| Tashas | The Fish & Chip Co | TruFruit | Wimpy | Nando’s | Vida E Café | Beerhouse | Bidvest Catering Services | Bosana | Fedics | Feedem Pitseng | KKS | Royal Mnandi | Royal Sechaba
OUR FEATURES ARE DESIGNED TO ATTRACT THE RIGHT AUDIENCE
Africa’s Big 7 has live features designed specifically to attract and increase the complete visitor experience. Put your brand front and centre by sponsoring one of our many features at the show.
FoodNext.Africa
Conference
Redefining the food industry from farm-to-fork
Café
Culture
Learn about the business of bars, from coffee to mixology.
F&B Workshop
Focused f&b industry training including how to take advantage of AfCFTA and growing your business into the African region
Global Pizza Challenge
Passionate pizza chefs compete head-to-head, who is the best?
WHY AFRICA IS THE PERFECT MARKET
South Africa is the ideal location for this event: it is Africa’s largest and most developed economy, it is the most sophisticated and fast moving food and drink market and it acts as a trading gateway to the rest of the continent’s markets. Food production is one of the continents’ biggest manufacturing industries. The number of consumers in the food service industry will increase to 42 million during the course of 2017-18.
The middle class in Africa will increase by and will add over 138 million people, each spending between US$11 - US$110 per day
Food & beverage revenue is expected to show an annual growth rate (CAGR 2019 - 2023) of 10.5% in South Africa, resulting in a market volume of US$122M BY 2023
US$82m revenue generated by the South African F&B sector
47,4% of revenue in the F&B sector in South Africa is generated by restaurants and coffee shops
Half of the food and beverage companies in South Africa are located in Gauteng
WHY B2B EXHIBITIONS WORK
Strategic partners
Knowledge partners
Outdoor media partner
Media partners
