Inge Dykman is a passionate tourism marketing specialist with nearly 20 years of experience in the tourism industry. Her tourism career started at Cape Town Tourism focusing on product development and destination marketing for Cape Town. Currently in her role as the Head of the Leisure Tourism unit at Wesgro she heads up a team that is equally passionate about the potential of tourism for the Western Cape – one of the most diverse destinations with immense tourism and recognised as a leading destination globally. Her skills and expertise include global tourism marketing campaigns, commercial partnerships with private sector, brand development and strategy, tourism management and marketing. With an extensive network on local, national and international level, she is passionate about growing the tourism potential for the destination and to the people working in the industry.
Wesgro is the mandated tourism, trade and investment promotions agency for Cape Town and the Western Cape.